Our favorite haircare friday is Redken’s 07 Velvet Gelatin. Reinvent your blow dry with this medium-hold volumizing blow dry gel that provides body, bounce, and a natural luminous shine while protecting against frizz. Let this product takes your hair from limp and lifeless to a smooth, lasting blow-out. Use Velvet Gelatin for an amazing silky blow out with a weightless finish.
To use: Apply a medium amount through damp hair and blow-dry for a velvety cushioned finish.
“Now drying my hair with a round brush and blow dryer delivers the perfect results every time! My hair is fuller, softer, bouncier, shinier, and healthier looking, and keeps in my style all day – no falling or flattening. Even the next day it still looks great and full of body. And with less hot tools to have to rely on, my hair will only improve in condition.”
Heat protectant hair primer is your first step for any style! This priming spray cuts blow dry time, protects from heat up to 450 degrees, helps reduce breakage and provides 24-hour lasting volume without weighing hair down. Hair is left 3x stronger and healthier and perfectly primed for any other styling products. Redken Pillow Proof Blow Dry Express Primer with heat protection – Microflex stylane creates a ‘thermal blanket’ of flexible silicone resin that protects hair and helps prevent breakage. Trisiloxane and isododecane allow for quick drying, resulting in a smooth and silky finish.
Style-extending dry shampoo instantly refreshes hair and absorbs oil to extend the life of your blow-dry by two days — tested ‘pillow proof’ results! Rock second day hair with this hair saving product. Also it can be used to add body and texture for updos.
When students don’t have what they need to start the school year, it can be a big barrier to achievement. Research shows that children who are prepared for school do better in the classroom, but many parents have to make a choice between school supplies and necessities such as food, shelter and utilities. Jaguars wide receiver Cecil Shorts has partnered with United Way to set up a program called Cecil Shorts: Backpack Challenge to help get together school supplies for students who may not be able to afford it. Let’s Stand United and help students be prepared for the first day of class and beyond. You can do this by dropping off school supplies between July 11th and August 8th here at Rio Hair Studio.
“Strong education will equip our students with the knowledge they will need to build a better quality of life for themselves and our community. I’m proud to partner with United Way of Northeast Florida to help encourage academic success and keep kids on track to graduation.
Throughout the year, we’ll be developing ways to increase student achievement and recognize the people that are making it possible.
I hope you’ll join me in this partnership, because great things happen when we LIVE UNITED.”
– Cecil Shorts III
Want that fresh out of the ocean beach hair? Bring out your natural summer beach waves with Redken’s sea salt-infused texturizing spray, inspired by the casual-cool style of surfers. This medium control hair texturizing sea spray for beachy waves for that fresh out of the ocean look. To use, shake well and mist through damp hair in sections, allow to air dry or diffuse.
Hot Tip!: To achieve loose waves in straight hair, and enhanced definition in wavy hair, mist liberally onto damp hair and scrunch. Continue to reapply until desired texture is achieved. Mist fashion waves 07 on damp hair and air-dry, then re-apply throughout the day to re-animate wave.
Beach Waves Spray has gained popularity lately; however many of the sea salt sprays are also drying to the hair, as salt pulls moisture and natural oils out. Be sure to use a conditioning shampoo and conditioner by Redken or Pureology. Redken 07 Fashion waves uses Magnesium Sulfate (aka Epsom Salt) instead of Sea Salt, this makes it less drying and it contains some natural oils (aka Conditioner) to replenish your hair.
Check out this tutorial for more information on how to style your hair with Redken’s 07 Fashion Waves.
Thinning hair affects up to 50% of adults with several factors in which play a role. Experience the Cerafill Difference for instant hair thickening and regrowth over time. 85% of users saw fuller looking hair!
How It Works
The normal growth cycle of a single hair strand can last anywhere from two to six years. When hair is healthy and growing at a steady rate, it grows about a half-inch per month. When hair is thinning, the growth cycle shortens and stays in the actively growing phase for shorter periods of time.
Defy: Is created for those normal to thin haired clients with mild to moderate hair loss.
Retaliate: Is created for those clients with advanced signs of thinning hair and who also may be experiencing moderate to heavy hair loss.
Maximize: Treatment stylers for all hair types. Dense Fx thickening treatment provides instant hair thickening. It is like gaining up to 9,000 more hairs after one use! Texture Effect hair and scalp refresher is a lightweight texturizer that adds fullness, texture, and absorbs oils throughout the day. These products are best used tougher for instant thickening plus added texture, fullness, and density.
Minoxidil Topical Solution, USP: Cerafill hair regrowth treatment clinically proven to help regrow hair, available in two strengths. Results may take 2-4 months with regular use.
Ask you stylist which system they would recommend to be best for you. Also ask them about other cut and color techniques for fuller looking hair.
For more information contact the Minoxidil hotline at 1-800-432-8534 or visit Redken.com thinning hair portal to watch video testimonials, see before and after photos, FAQs, and read success stories. Also ask your doctor before using Minoxidil.
Make Your Hair Glisten This Summer!
Let your hair glisten and shine this Summer. Come into Rio and let us clarify your hair by removing the chlorine, build-up, and other impurities with a Deep Cleansing Shampoo Treatment. One of our expert stylists will provide an invigorating cleansing shampoo and a clear gloss to seal your hair and protect it from sun and water damage for $35, this price does not include a blow-dry.
Call to book this now at 904/733-8495 or book your appointment online.
(Book for a cut or a style with the note specifying the treatment)
Sale valid from July 1, 2014-August 31, 2014
The Redken Liter sale is still going on. Buy one Redken Liter Conditioner, at full price, and receive a Redken Liter Shampoo for $10. Take advantage of this deal while supplies last. To find a Shampoo and Conditioner right for you, visit the Redken Website to read product details or ask your stylist on your next visit in.
Discontinued Redken and Pureology Products are 60% off! Stock up on your favorite products before they are gone for good.
• Redken: Color Extend, Color Extend Sun, Blonde Glam, IntraForce, Nature’s Rescue
• Pureology: Essential Repair, Reviving Red, AntiFade Complex